White-label solution

AmiGO

A shared mobility revolution in Sicily

Palermo and Catania

AmiGO Case Study
AmiGO
Launched in 2023

Project overview

The mission of the AmiGO car and bike sharing service was to give local users, visitors and businesses a sustainable, efficient and tailored mobility alternative. By implementing the youMove white-label model for the AmiGO service management platform, the project supported a transition toward smarter mobility where technology and territory work together. The success of the youMove app for AmiGO, thanks to its simplicity, practicality, precision and flexibility, was supported by more than 10,000 registered customers in the last 24 months of operation. It is a Sicilian technology model for a Sicilian sustainable mobility system, also appreciated by organizations in northern and central Italy.

Technologies used

White Label youMove Core Pro iOS/Android mobile app GPS Tracking Digital payments API Integration Cloud Infrastructure

Key results

Active bikes 600+
Shared cars 250+
Cities covered 2
Service availability 24/7
User satisfaction 95%
Monthly rentals 12000+

Challenges

Multimodal fleet management

The service needed to monitor and manage a distributed fleet of more than 850 vehicles across cars and bikes, with different maintenance, charging and repositioning needs in real time across two cities.

Integrated user experience

Users needed a fluid, intuitive experience to find, book and use both cars and bikes, backed by a unified and reliable payment system.

Vehicle utilization optimization

The platform had to optimize vehicle utilization while keeping availability high over time.

Operational sustainability

The project needed a sustainable business model balancing operating costs, mixed-fleet maintenance and accessible fares for users.

youMove solutions

Complete white-label platform

Implementation of the customized youMove white-label solution with AmiGO branding, delivering a complete ecosystem for car sharing and bike sharing management.

Native mobile app with custom branding
Unified admin dashboard for cars and bikes
Real-time multimodal fleet management system
Multiple payment integrations
Custom push notifications
User feedback system

Advanced IoT technology

Every vehicle is equipped with youMove IoT devices for real-time monitoring, remote control and operational data collection.

Accurate GPS tracking
Battery status sensors for electric bikes
Advanced car telemetry
Remote lock/unlock system
Predictive diagnostics
OTA firmware updates

Analytics and optimization

Advanced analytics optimize operations in both cities, forecast demand and continuously improve the service.

Usage pattern analysis by vehicle type
Automatic reports for each city
Real-time KPI dashboard

Results achieved

Territorial coverage

Service active in the two main Sicilian cities

Palermo and Catania

Multimodal fleet

Efficient management of shared cars and bikes

850+ total vehicles

CO2 reduction

Measured positive environmental impact

-120 tons CO2/year
"Thanks to youMove in white-label mode, the AmiGO service offered sustainable, tailored mobility to residents, tourists and businesses, supporting more than 10,000 users in 24 months; a Made in Sicily success."
Marcello Marchese
Officer
AMAT

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